DTC – Policy & Medicine

Congressional Budget Office Releases: Alternative Approaches to Reducing Prescription Drug Prices

FDA Issues Guidance Documents on Direct-to-Consumer Advertisements

FDA Announces Small Entity Compliance Guide on DTC Radio and Television Prescription Drug Advertisements

The Rise of Social Media Influencers in Pharmaceutical Industry Marketing

OPDP Sends “Bad Ad” Warning Letter over PARAGARD Video

GAO Report Finds DTC Advertising May Lead to Increased Medicare Spend

Federal Trade Commission (FTC) Annual Report: Sets Their Sites on Life Sciences

DC Circuit Court Holds HHS DTC Disclosure Rule Not Permissible

Pharmaceutical Manufacturers Weigh-In on OPDP Study of Drug Cancer Ads

FTC Warns Law Firms About Potentially Deceptive Claims in TV Ads