DTC – Page 2 – Policy & Medicine

Pharmaceutical Manufacturers Weigh-In on OPDP Study of Drug Cancer Ads

FTC Warns Law Firms About Potentially Deceptive Claims in TV Ads

UK PMCPA Cites Several Pharma Manufacturers for Misleading Ads

FDA Issues Enforcement Letter Regarding Eskata Risks Omitted From DTC Advertising

FDA Issues Advertising Warning Letter to Vivus

FDA to Study Accelerated Approval Drug DTC Marketing

Drug Manufacturers File Suit to Block HHS Rule Requiring That Drug Prices Be Included in TV Ads

DTC Studies Shows Patients Next Step is to Research Their Own Conditions

HHS Finalizes Rule Requiring Manufacturers Disclose Drug Prices in TV Ads: Requires Ads to Include WAC List Price

FDA Funded Research Shows claim #1 Prescribed Has Value with Consumers